Dart Design

BEAMA

Branding

Member organisations fulfil a vital role in shaping policy, lobbying government and promoting excellence in best practice.

BEAMA is a member organisation for the electrotechnical industry. We worked with them to refresh their brand identity and create an image which is a true reflection of their stature, influence and effectiveness.

Having created the strapline, ‘Bringing power to life’, we then devised bold, graphic iconography versatile enough to connect with members and government alike.

The result is a new visual identity that reflects BEAMA’s current and future role as a vibrant international business hub for their industry.