Identity / stationery / advertising / website

John Austin is a local, independent specialist, servicing and repairing Volkswagen and Audi vehicles.

As a 40 year old company recently acquired by a new owner, the John Austin brand needed to be brought up-to-date without alienating their loyal customers.

Enhancing and refreshing their existing logo gave them a contemporary look which could then be translated to all their marketing material. It was also important to emphasis 'value for money' and this was achieved with the use of simple, straight-talking language and visuals.

Ongoing press advertising and group workshops at the garage are raising greater awareness. The website is constantly updated with expert advice and handy hints to help customers get the best out of their motoring - which supports their valued customer service and quality workmanship.

Since working with John Austin, they have expanded their business by doubling their workshop space and are busier than ever.